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Actor Vince Vaughn is the new spokesperson for Caesars's casino platform.
Vince Vaughn will be the face of Caesars Sportsbook and Casino's marketing campaigns, social media content, and promotions in the future.
Additionally, he will participate in Caesars Rewards events and experiences.
Because of this new title, he will be Prince Vaughn, the Ruler of Roulette, and the Sultan of Slots. With this new campaign, the main goal is to encourage users of the Caesars online casino to utilize the Caesars Rewards program for greater perks.
Caesars Digital chief marketing officer Sharon Otterman believes that Vaughn is the ideal fit for Caesars. She said he “represents the entertainment and experience that our customers have with our app.” Vince Vaughn also acknowledged the new relationship with Caesars, deeming it a “special” partnership for him as he has a “long history of love for Las Vegas and gaming.”Caesars Entertainment-owned WSOP had Vaughn on board as its celebrity master of ceremonies during the 2022 WSOP in Las Vegas, which Vaughn had previously worked with.
Vince Vaughn has experience playing poker and betting on sporting events; he previously competed in poker tournaments, as well as many other competitions, and his father was once a gambling professional.
Caesars Palace has garnered a number of high-profile celebrities to act as ambassadors, such as actor and comedian JB Smoove and the iconic football family the Mannings.
The Mannings, Smoove, and Vince Vaughn all make a cameo in a 30-second advertising video to be aired as part of the Caesars Rewards program.