MAMEE-Double Decker’s brand Mister Potato has joined forces with world famous Brazilian football player Neymar Jr.
This month, the company made the appointment available on the brand’s social media accounts.
It covers Malaysia, Indonesia, Thailand, Singapore, Philippines, Vietnam, Cambodia, Myanmar, China, South Korea, Taiwan, Hong Kong, Japan, South Asia countries, Middle East countries and Oceania countries.
With this new collaboration – Mister Potato x NR Sports – Mister Potato will start a 30-year-celebration and become a collaborator with other famous personalities in the world, a move they started earlier this year, including this partnership with Neymar Jr.
“The Ridiculous Kick” campaign will run for a year, featuring Neymar Jr. and two limited edition flavours – BBQ Kebab and Hot Salsa.
As quoted by MAMEE-Double Decker’s Yuan Yi, Neymar Jr. is an amazing individual whose talent in the beautiful game is greatly respected who also makes an impact globally off the football pitch.
“His outstanding personality and active and adventurous lifestyle make him the perfect match for our brand. We are looking forward to kicking off some exciting activities over the next few weeks and are ready to meet the snacking demands of football fans as they gear up to watch the World Cup matches,” How added.
Using the craze of the upcoming World Cup as leverage, Mister Potato hopes to take the brand to a global level with an international footballer.
Meanwhile, Neymar Jr. said: “I’m very happy to be Mister Potato’s new ambassador, even more so in an important year in my career. I had a lot of fun doing the campaign and I’m really enjoying the products.”
Until 27 November, Mr Potato is also running the Snek & Menang Contest, where football fans can win a trip to Qatar, PUMA merchandise, and cash prizes worth more than RM138,000.
Among the other brands Neymar Jr. has worked with include Nike, McDonald’s, Red Bull, TCL and Beats by Dre.